Privacy Policy for Bloom Designs
Bloom Designs ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our site, use our services, or otherwise interact with us. This policy applies to all information collected through our online platform, including when you order floral arrangements, wedding and event decorations, corporate floral arrangements, plantscaping, flower delivery, sympathy and funeral flowers, or contact us through our website.
Information We Collect
We may collect the following types of information from you:
- Personal Information: This includes information that identifies you as an individual, such as your name, address, phone number, email address, and payment information (credit card details are processed by our secure payment gateway and not stored by us). We collect this information when you place an order, create an account, subscribe to our newsletter, participate in a survey, or contact us.
- Order Information: Details about the orders you place, including the recipient's name and address, delivery date, and any special instructions.
- Browsing Information: We may collect certain information automatically when you visit our site, such as your IP address, browser type, operating system, referring website, pages you viewed, and the dates/times of your visit. We use cookies and similar tracking technologies to collect this information. You can control cookies through your browser settings.
- Communications Data: We may retain records of any correspondence you send to us (e.g., email inquiries, customer service requests).
How We Use Your Information
We may use your information for the following purposes:
- To Provide Services: To fulfill your orders, process payments, arrange deliveries, and provide customer support.
- To Personalize Your Experience: To personalize your experience on our site and provide content and product offerings tailored to your interests.
- To Communicate with You: To send you updates about your orders, respond to your inquiries, provide customer service, and send you marketing communications (if you have opted in to receive them).
- To Improve Our Site and Services: To analyze trends, track website usage, and improve the functionality and content of our online platform.
- For Legal Compliance: To comply with applicable laws and regulations.
- To Prevent Fraud: To protect against fraudulent transactions and other illegal activities.
Sharing Your Information
We may share your information with the following third parties:
- Service Providers: We may share your information with third-party service providers who assist us with payment processing, delivery services, marketing, data analytics, website hosting, and other services. We only share information necessary for them to perform their services and require them to protect your information.
- Business Partners: In some cases, we may partner with other businesses to offer joint products or services. If you use these products or services, we may share your information with the business partner.
- Legal Authorities: We may disclose your information to law enforcement agencies, government officials, or other third parties if we are required to do so by law or legal process, or if we believe that disclosure is necessary to protect our rights, property, or safety.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of the transaction.
Data Security
We have implemented appropriate technical and organizational measures to protect your information from unauthorized access, use, or disclosure. These measures include data encryption, firewalls, secure servers, and access controls. However, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your information.
Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
Your Rights
You have the following rights regarding your personal information:
- Access: You have the right to access the personal information we hold about you.
- Correction: You have the right to request that we correct any inaccurate or incomplete information we hold about you.
- Deletion: You have the right to request that we delete your personal information, subject to certain exceptions.
- Objection: You have the right to object to the processing of your personal information for certain purposes, such as marketing.
- Restriction: You have the right to request that we restrict the processing of your personal information in certain circumstances.
- Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit that data to another controller.
To exercise these rights, please contact us at the address provided below.
Children's Privacy
Our site is not intended for children under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post any changes on our site and update the date at the top of this policy. Your continued use of our online platform after any changes indicates your acceptance of the new Privacy Policy.
Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us at:
Bloom Designs 18 Waratah Place, Suite 201, Sydney, New South Wales, 2000 AU